Website submission to search engines is a thing of the past?
Just yesterday my client, concerned about his new websites’ (Florite.com) ranking in the search engines, asked me if I manually do web site submission to the search engines? I am concerned about Google. My quick reply was, that task is a thing of the past, there’s no need for that now, but I can. And to affirm this quip I did a search, as this SEOmark blog post so well explains: “…today, if your site has been live online for more than two weeks its probably already been crawled (by spiders) and indexed to be found in online.” Indeed some businesses charge for the submissions service but it is unnecessary unless your buying keywords for ranking thru SEM.
Manual Web Site Submission to Search Engines is Unnecessary.
“If you want your website to show up when people search for specific keywords then you need to do both on-site SEO and off-site SEO. Which keywords your site ultimately gets ranked for is dependent on search engine algorithms and their assessment of your site’s relevance and authority.”
While being indexed is now relatively easy, gaining top position page rank in the (SERP) search engines results page is another feat in and of itself. One sure way to gain position and traffic is thru content development or creating digital marketing materials relevant to your target audience; case studies, infographics, page content, blog posts, newsletters, etc. — and ensuring these materials contain your optimum key words / phrases when publishing the unique items on your website and sharing them on social media, professional sites and the like.
Fresh relevant content is the surest way to develop a following and attract traffic to your online business. I also set up all my client sites in Google and Bing webmaster tools to monitor and tracking in analytics to report on trends. Remember, Google wants to deliver you fresh content (and search deserves fresh) so these new materials will rise to the top of the page leaving your competition buried in web sediment…
Please feel free to contact me if you’d like to converse to learn more about creative content development and online marketing. I am happy to assist you.
Read more about search engine submissions at the below link: