Search Engine Advertising Campaigns

Google / Bing Search Advertising

When a prospective client has just done a Google search for your goods or services, it is the ideal moment to advertise them.

Advertise on Google Search to reach a massive audience of individuals browsing for your goods and services ready to buy.

How do Google Ads work?

Simply put, you bid on relevant company, product or service terms aka  “keywords and key phrases” to have your ad shown to searchers, and Google takes a commission if someone clicks on your ad as well as for impressions or showing the ad in SERP.

If your campaign is well-structured, it can be an incredibly lucrative method of targeting demographically, reaching prospective clients actively seeking your answer. However, it’s easy to use a lot of budgeted money on a poorly planned campaign.

If you want your Google Ad campaign to be successful, you’ll need to devote a lot of time and attention to it.

The competition is fierce, so also likely that only the most intelligent advertisers make the best of it.

Search engine and social media advertising
  • Analyze your current business to identify Google ad opportunities.
  • Develop a keyword list to reach potential customers effectively.
  • Create and test various ads to find what works best for your business.
  • Perform weekly optimizations to grow sales and reduce ad costs continuously.
  • Setup and maintain analytics tracking software so we can provide you with weekly or monthly reports on your business and ad campaigns’ profitability.

We ensure that our clients’ ad accounts are set up, budgeted, constantly monitored, and optimized so they can dominate their competitors.

Though challenging, Google Ads can reshape your company’s success story.

Does it seem challenging?

Although Google Ads are a great way to increase your company’s sales and profits, most website owners find it challenging to adopt this technique.
You’ve nothing to fear – Pace digital is here to help!


Are there any assurances provided?
Although we do not provide guarantees—no one does in the sales or advertising industry—we are so sure that we can help our clients make money that we offer results-based invoicing, which means that we only get paid when our ads bring in a profit.

When will I see the results if I start now?
Within the first two months of starting a retargeting campaign, you should begin to notice benefits.

How do you charge for this service?
We provide two flexible payment options for managing your campaigns. Firstly, we offer a monthly retainer or management fee model tailored to suit your budget and consistently sustain your enterprise’s marketing initiatives. Alternatively, you can opt for a per-campaign payment structure, which covers the creative, design, and setup aspects for either one-off or recurring pay-to-run campaigns. This approach allows for adaptable and focused financial planning to meet your unique marketing needs.

Have a Question? Send A Message!